Digital innovation: organizational challenges

The second generation of web-based communities and hosted services facilitates collaboration and sharing between users and reciprocity between users and providers, embracing open communication, decentralization of authority, and freedom to share and re-use. Such uses challenge received notions of organisational structure, distribution of professional authority and organisational branding.

The aim of this project is to collect and organize knowledge and experiences from museums and science centres in order to enhance transparency about the impact on the use of web 2.0 technologies on organisations so as to help such organisations optimise their professional resources and communicative competences.

Project duration
1 January 2009 to 9 November 2012